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sustainable recyclable biodegradable packaging for vegan perfume small business the 5th fragrances

FROM CONCEPTION, THE 5TH HAS COMMITTED TO BEING AT THE FOREFRONT OF SUSTAINABLE LUXURY FRAGRANCE.  

 

JOIN US IN PROMOTING THE IDEA THAT LUXURY AND QUALITY DOES NOT HAVE TO BE SYNONYMOUS WITH EXCESS AND IGNORANCE TO THE WORLD WE INHABIT. 

 

OUR PACKAGING 

 

100% OF OUR PACKAGING IS RECYCLABLE, RE-USABLE, BIO-DEGRADABLE, COMPOSTABLE OR SUSTAINABLY SOURCED. 

 

THE BOX YOUR PRODUCT WILL ARRIVE IN IS MADE FROM 90% RECYCLED MATERIAL, CERTIFIED WOOD, IS BIO-DEGRADABLE, RECYCLABLE, COMPOSTABLE, MANUFACTURED IN COMPLIANCE WITH THE CLEAN AIR POLICY, PLASTIC FREE AND USES WATER-BASED INK. 

 

WE ALSO JOINED THE ONE TREE PLANTED MOVEMENT, ENSURING WE PLANTED MORE TREES THAN WE USED.

 

THE PROTECTIVE PACKAGING AND PROMOTIONAL MATERIALS RECEIVED WITH YOUR PRODUCT ARE ALL MADE FROM PAPER AND RECYCLABLE. WE DO HOWEVER ENCOURAGE YOU TO TRY AND RE-USE THE WRAPPING PAPER FOR FUTURE GIFT WRAPPING, AND TO REFER TO YOUR LOCAL GUIDELINES AS TO WHETHER RECYCLING OR COMPOSTING IS PREFERRED. THE TAMPER PROOF STICKERS ARE ALSO MADE FROM WOOD PULP AND 100% COMPOSTABLE.

WE DECIDED TO STEP AWAY FROM THE COMMON PRACTICE WITHIN THE LUXURY FRAGRANCE INDUSTRY OF USING PLASTIC WRAP TO COMPLETE PRODUCT PACKAGING. WE WANT TO RE-IMAGINE WHAT IT TAKES TO DELIVER LUXURY, WHILST SIMULTANEOUSLY ELIMINATING UNNECESSARY WASTE AND DAMAGE TO THE ENVIRONMENT. 

 

OUR MISSION TO BE ENVIRONMENTALLY SUSTAINABLE EXTENDS TO OUR PROMOTIONAL MATERIAL AND METHODS, WHICH ARE INCREASINGLY BECOMING A SIGNIFICANT SOURCE OF EXCESS WASTE IN THE CURRENT SOCIAL MEDIA INFLUENCER MARKETING MODEL. BIGGER IS NOT ALWAYS BETTER, AND SO AGAIN, WE HOPE TO RE-FRAME WHAT IT TAKES TO MARKET A QUALITY PRODUCT, WITHOUT CONTRIBUTING TO THE NEGATIVE AND HARMFUL IMPACT WE AS A SOCIETY HAVE ALREADY IMPOSED ON THE NATURAL ENVIRONMENT.

TAYLOR E.

London _____ England

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SUSTAINABILITY

"SYNTHETIC IS NOT ALWAYS A DIRTY WORD. 

IN FACT, AT

THE 5TH, 

IT REPRESENTS OUR CLEAN APPROACH TO FRAGRANCE."

OUR FRAGRANCES

 

WE ARE PROUD TO USE SAFE-SYNTHETIC INGREDIENTS IN OUR FRAGRANCES AS PART OF OUR MISSION TO UPHOLD SUSTAINABLE AND RESPONSIBLE BUSINESS PRACTICES. NOT ONLY ARE SAFE-SYNTHETICS OFTEN SAFER ON OUR SKIN THAN NATURAL INGREDIENTS, BUT THEIR USE IS ALSO CRUCIAL TO THE PREVENTION OF OVER-FARMING OF NEAR EXTINCT NATURAL INGREDIENTS, DRIVEN BY THEIR DEMAND FOR USE IN FRAGRANCE. 

 

FOR EXAMPLE, THE DEMAND FOR OIL MADE FROM INDIAN SANDALWOOD HAS DRIVEN THE TREES TO NEAR EXTINCTION. THESE 30-60 YEAR OLD TREES ARE BEING HARVESTED AT A RAPID RATE AND THEN SHIPPED IN HUNDREDS OF TONS ALL OVER THE WORLD. ON THE OTHER HAND, USING SAFE-SYNTHETIC SANDALWOOD REPLACEMENTS ALLOWS FOR A MUCH SMALLER QUANTITY TO BE USED TO ACHIEVE THE SAME DESIRED AROMA, PROTECTING DE-FORESTATION AND REDUCING OUR CARBON FOOTPRINT. 

 

WITH THIS IN MIND, WE THOUGHTFULLY USE A COMBINATION OF NATURAL AND SAFE-SYNTHETIC INGREDIENTS, KEEPING SUSTAINABILITY AT THE FOREFRONT OF OUR CREATIVE DECISIONS. 

 

IT IS IMPORTANT TO US TO RAISE AWARENESS OF THE BENEFITS OF USING SAFE-SYNTHETIC INGREDIENTS OVER MANY OF THEIR NATURAL COUNTERPARTS, BOTH FOR THE PROTECTION OF OUR ENVIRONMENT AND OUR PERSONAL HEALTH. SYNTHETIC IS NOT ALWAYS A DIRTY WORD. IN FACT, AT THE 5TH, IT REPRESENTS OUR CLEAN APPROACH TO FRAGRANCE. 

 

OUR FRAGRANCES ARE ALSO REGULATED BY THE INTERNATIONAL FRAGRANCE ASSOCIATION (IFRA), A REGULATORY BODY UPHOLDING STRICT ENVIRONMENTAL STANDARDS.

 

OUR FRAGRANCES ARE, AND WILL ALWAYS BE, CRUELTY FREE AND VEGAN. 

OUR BOTTLE DESIGN 

 

PAPER STICKERS AND MATERIAL LABELS ON FRAGRANCE BOTTLES SHOULD BE A THING OF THE PAST. OVER TIME THESE ACCUMULATE DIRT AND NO LONGER APPEAR AS THEY WERE INITIALLY INTENDED. THIS ENCOURAGES PEOPLE TO BUY A COMPLETELY NEW BOTTLE ONCE THE FRAGRANCE HAS BEEN USED AND PROCEED TO THROW OUT THE OLD. 

 

INSTEAD, WE SCREEN-PRINT DIRECTLY ON TO THE BOTTLE TO ENSURE A CLEAN, MINIMAL AND LONG LASTING DESIGN. THE RESULTING NATURAL TRANSPARENCY OF THE BOTTLE ALLOWS YOUR FRAGRANCE TO FIT SEAMLESSLY INTO, AND COMPLIMENT, ANY ROOM OR ENVIRONMENT IT IS PLACED WITHIN. THIS ALLOWS YOU TO EXPLORE YOUR CREATIVE FREEDOM AND DEFINE WHAT THE FRAGRANCE IS TO YOU. 

 

OUR BOTTLE IS DESIGNED TO BE BOLD, YET UNDERSTATED AND TIMELESS. ALTHOUGH IT IS NOT CURRENTLY SOMETHING WE OFFER, WE ARE WORKING HARD TO IMPLEMENT A BOTTLE REFILL SERVICE. EVEN IF YOU DON’T OPT TO REFILL YOUR BOTTLE WITH FRAGRANCE, WE HOPE YOU WILL FIND ALTERNATIVE CREATIVE USES, FURTHERING OUR AMBITION TO INTERTWINE ART, DESIGN AND FRAGRANCE.  

SHOULD YOU CHOOSE NOT TO KEEP YOUR BOTTLE, IT CAN BE RECYCLED (PLEASE DISCARD THE LID WITH YOUR REGULAR WASTE). HOWEVER, WE ASK THAT YOU RETURN YOUR EMPTY BOTTLE AND LID FREE OF CHARGE, FOR US TO RE-USE AND RE-PURPOSE. AS A THANK YOU FOR HELPING US TO BE KINDER TO OUR PLANET AND REDUCE WASTE, YOU WILL RECEIVE A 10% DISCOUNT ON YOUR NEXT PURCHASE. CLICK HERE FOR MORE INFO.